Blog

The eFitness blog is a place for free, thought-provoking, valuable content related to health club activities. We will cover everything from member retention and fitness programming to digital marketing and sales. We share winning strategies and best practices for health club operators. Go beyond just reading this blog, start implementing the recommended actions and you can expect to see improvements across all areas.

6 reasons why your Health Club should be using reccurring payments

joehall, 27 Oct 2019

In running a Health Club, you have been blessed with the opportunity to offer a service that customers want to buy repeatedly on a month by month basis – don’t waste it. 

In the UK, most of the larger gym chains are already operating on a recurring payment basis,

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eFitness enters a new market

Asia Balicka, 24 Oct 2019

Form Factory opens another fitness club, this time in Bratislava, Slovakia. It offers over 1000 m2 of space, modern multifunctional exercise equipment and qualified trainers. This club is complemented by a wide range of group activities, Les Mills programs and personalized training plans.

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5 ways the traditional Sales Process for Health Clubs will change in 2020

joehall, 18 Oct 2019

I previously wrote an article about how the sales process is moving from its traditions and why choosing a CRM can help. I had a lot of Sales Managers asking me questions about this so I am going to respond with another post. 

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5 ‘Basic’ lessons learned from Europe’s fastest-growing fitness chain - FitNation conference

joehall, 18 Oct 2019

We started October with the 3 areas we know and love – education, business and fitness. As a partner of the FitNation event, we actively participated in the international conference which took place in the wonderful city of Amsterdam. 

The event was truly inspirational,

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Popular

6 reasons why your Health Club should be using reccurring payments

joehall,
27 Oct 2019

eFitness enters a new market

Asia Balicka,
24 Oct 2019

5 ways the traditional Sales Process for Health Clubs will change in 2020

joehall,
18 Oct 2019