The eFitness blog is a place for free, thought-provoking, valuable content related to health club activities. We will cover everything from member retention and fitness programming to digital marketing and sales. We share winning strategies and best practices for health club operators. Go beyond just reading this blog, start implementing the recommended actions and you can expect to see improvements across all areas.

The art of planning a fitness club budget

Konstancja, 9 Oct 2019 / 7 min reading

“If you fail to plan, you are planning to fail” quoting Benjamin Franklin, which means that if you don’t have a good action plan, you increase your chances of financial failure. As a result, no cash at checkout to pay current payments and fees for late payments.

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How to boost your club retention rate with NPS.

Joe Hall, 1 Jul 2019 / 6 min reading

A wise man once professed ‘Your most unhappy customers are your greatest source of learning.’ 

That sagacious fellow was none other than the Microsoft founder, and one of the richest men in the world – Bill Gates. 

Rather unsurprisingly,

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It's time to face the music. Give your members more of what they want.

Joe Hall, 8 May 2019 / 8 min reading

As a health club operator, you should want to deliver the best experiences in as many ways as you can. Simple as! Therefore, you should do your best to make sure your members can listen to the music they are most comfortable with while they are working out.

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Maximising Customer Retention: Are you rewarding loyalty with loyalty?

Joe Hall, 26 Mar 2019 / 6 min reading

As a health club, you cannot survive without your members. It should be much more of a priority to keep your existing members happier than hunting for new members every month. While customer service is improving within fitness facilities, operators now need to take that to the next level –

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News and Updates: The Last Six Months of Development in the eFitness System

7 Jun 2024

Discover the benefits of logging into the eFitness app via a Mobile App Profile (MAP)

Asia Balicka,
21 Apr 2023

LIVE CHAT in the eFitness system

Asia Balicka,
8 Jun 2022